These days, Florence becomes the beating heart of international menswear, and Pitti Uomo 109 once again proves to be a key reference point for fashion professionals looking at innovation, research, and the evolving needs of the market. Filippo Marchesani is attending to experience the event firsthand, track the shifts shaping the sector, and turn them into concrete insights for future selections.

Edition 109 reflects a menswear scene that is increasingly fluid, functional, and forward-looking: garments designed for real life, with greater attention to materials, construction, and enduring quality, paired with an essential yet distinctive aesthetic. A natural balance between practicality and style that mirrors the Marchesani vision: evolving with consistency, grounded in strong values and an authentic production culture.

Being at Pitti Uomo means connecting with brands, buyers, and international professionals, discovering new directions, and reading what is happening now with clarity. Because movement is growth, and growth comes from the ability to understand the present and build what comes next in menswear.